When Apple introduced AirPods last year, it became a butt of
jokes. However, over the past months, this audio accessory has
been gaining popularity and pushing the company to do more in
this segment. Just earlier this year, Apple already started
As per KGI analyst
Ming-Chi Kuo, who boasts of an impressive track record when
it comes to Apple-related news, the company is planning to
release Apple-branded over-ear headphones. It’s worth noting
that the company already owns headphone company Beats, which it
bought for $3 billion in 2014.
It won’t be wrong to assume that Apple will continue to push
wireless audio and focus on the convenience of a world without
wires. Even though Apple owns Beats, we should expect a
different sound experience. While Beats delivers bass-heavy
performance, Apple’s headphone could be focused on balancing
It’ll also be interesting to note what kind of chip Apple puts
in its headphones. The company already makes use of W1 chip in
AirPods for easy pairing and powerful A8 chip in HomePod for a
At the moment, we don’t have a specific launch timeline, but
you can expect it to hit the stage in 2018 Q4.
That’s not all. There is other related news as well. Kuo
believes that due to increasing demand and an expected 100-200%
growth in 2018, Apple is looking to speed-up the production of
AirPods. Moreover, the company is also expected to release an
updated version of AirPods in the second half of 2018.
Do these upcoming audio hardware from Apple excite? Share your
views in the comments section and stay tuned.